Lauren Bunting Broker MD & DE

How AI is helping real estate agents work smarter

Friday, May 16, 2025, Lauren Bunting

Artificial intelligence (AI) is quickly transforming the real estate industry, providing agents with tools to work more efficiently, make data-driven decisions, and enhance the client experience. From automating tasks to analyzing market trends, AI is becoming an indispensable part of a successful agent’s toolkit.

One of the most impactful ways AI supports real estate agents is through automation. AI-powered platforms can handle time-consuming tasks such as scheduling showings, responding to initial inquiries, and even writing listing descriptions. This frees up agents to focus more on building relationships and closing deals.

Market analysis is another area where AI shines. Advanced algorithms can analyze vast amounts of real estate data—comparable sales, neighborhood trends, pricing history—and present it in a way that helps agents price properties more accurately and provide stronger guidance to their clients. Additionally, AI-driven tools like virtual staging and 3D home tours are enhancing how agents market homes online. These immersive tools help listings stand out, especially in a competitive digital space where first impressions matter.

In a fast-paced and ever-changing industry, AI is not replacing real estate agents—it’s empowering them. By leveraging AI technologies, agents can deliver more value, operate more efficiently, and ultimately provide a better buying or selling experience for their clients. As the technology continues to evolve, its role in real estate will only become more prominent.

**DISCLAIMER: This article was 100% written by AI using the prompt “300 word real estate article on how AI is helping real estate agents.”

Although I used AI for this particular article; I will not be returning to our artificial friend. I find the responses to be quite wordy, redundant and most of the time boring. I’ll stick to writing in the flesh.

Signed - The Human Lauren Bunting

Lauren Bunting is a Broker with Keller Williams Realty of Delmarva in Ocean City, Maryland.

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