Lauren Bunting Broker MD & DE

Survey shows realtors using new technology

Friday, July 04, 2014, Lauren Bunting

In a recent news release issued by the National Association of Realtors (NAR), it was reported that Realtors continue to invest in new technology for their business and have spent more than they did in previous years on keeping up with technology advancements.

It is not surprising though, as over the past decade, homebuyers have become increasingly digital. Consumers are going online first to look for information that will support their buying decision. Homebuyers watch "how-to" videos on YouTube, they read reviews on various home websites, and they are increasingly researching home information on the go with their smartphones and tablets.

NAR's Center for Realtor Technology conducted the 2013-2014 Realtor® Technology Survey, and found that brokers spent a median of $1,410 on technology for their real estate business, up from $1,122 in 2012, while agents spent a median of $848, up slightly from $822 in 2012.Technology that allows work to be done while on the move appears to generate the most interest among Realtors®, who are highly mobile professionals. Smartphones and tablets - iPads, Androids, Surfaces or Kindles - are the tools Realtors® are most intent on purchasing; 29 percent of participants said they plan on procuring one of these tools in 2014.According to the survey, the vast majority of Realtors®, 94 percent, use mobile devices to communicate with clients. In fact, Realtors® spend a median 44 percent of their time corresponding with or doing work for their clients via their mobile devices.

The use of social media to generate leads and stay in contact with clients has also increased since 2012; 91 percent of all Realtors® use social media.?? The most frequently used social platforms were Facebook, 77 percent of respondents said they use the site regularly, followed by LinkedIn, used by 75 percent.

Lauren Bunting is a licensed realtor with Bunting Realty, Inc. serving Worcester and Wicomico counties.

Lauren Bunting is a Broker with Keller Williams Realty of Delmarva in Ocean City, Maryland.

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Thank you so much for all of your hard work. We are so excited to move into the perfect house for us, and couldn't have done it without your guidance.

Megan and Brandon Cater

My friend was right, you are the hardest working realtor, bar none. I honestly don't think that I would have gotten through this house selling process without you.

Brenda Burbage

Lauren made first time homebuying extremely approachable, and took the time to educate me on everything involved in the process.

Amanda Hanke and Keri Swigert

Thank you for all of your hard work and dedication that made this purchase possible. You advocate for your clients and I highly regard you for it. You made it possible for me and my family to achieve our goal of homeownership.

Tom Harutyunyan

Thank you so much for the very wonderful, professional job you did with selling our property. You will always be special to me.

Penny Carley

We want to say a sincere "Thank You" for all you've done for us! We know at times the road seemed never ending. Thank you for always staying positive even through our ups and downs of this process. We appreciate all you do!

Mike and Patty Locke

Lauren's extensive knowledge of the local real estate market proved to be invaluable during the purchase of our first home.

Allison Shockley and Patrick Molloy

Lauren is very easy to work with. She has helped me sell and buy homes in the area and has always been hard working and professional.

Jennifer K. Leggour

Lauren went through tremendous lengths to look out for us every step of the way all the way to the very end. If you are in need of a real estate agent who will treat your transaction as if it were their own and provide you with nothing less than A+ service you will be in good hands with Lauren.

Shireen and Mark Ambush

We were referred to Lauren by a good friend, and we couldn’t have been placed in better hands. Lauren went above and beyond in every way, throughout the entire process.

Liz Young

Lauren Bunting was our realtor when we recently sold two homes- one in Maryland and the other one in Delaware. To say we were very satisfied with all she did for us is an understatement!

Janet and Bruce Lathbury

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